Collateral + Illustration

Winterfest 2016-2017

The Delaware River Waterfront Corporation Blue Cross RiverRink Winterfest transforms Penn’s Landing into a winterized riverfront park.

Getting cozy at Philadelphia’s winter wonderland

The Delaware River Waterfront Corporation was celebrating its 23rd year as an outdoor ice skating rink and fourth year as Winterfest.

Roni Lagin & Co. designed the 2016-2017 advertising campaign and marketing collateral for Blue Cross RiverRink Winterfest season including digital ads, page takeovers, outdoor banners, flags, billboards, LCD panels, and printed brochure.